Global Digital Trends 2024 Breakfast
Join this exclusive invite-only event intended for decision makers in marketing, social, PR or consumer insights based in London and surrounding areas. Please plan to arrive by 8:30am BST.
Since Meltwater launched the Global Digital Trends Report in January 2023, the world’s digital habits have shown some of the most profound and unexpected changes compared to previous years. But now it's time to look at 2024.
To help you get to grips with the evolving digital landscape, Meltwater's huge new Global Digital Trends 2024 Report – produced in partnership with Kepios, Simon Kemp and We Are Social – has all the data and insights you need to make sense of the latest trends. During this breakfast event, some of these top stories will be explore to include:
- Highest priority and fastest growing social channels
- Wider trends affecting how businesses use social across industries
- Adoption of AI into Marketing, Comms and PR
- How the Marketing, Comms and PR landscape are evolving in 2024
Combined with Meltwater's State of Social Report 2024, collating insights from over 2100 of the best and brightest in the marketing and communications industry, if you’re a leader in marketing, social, PR, or consumer insights - and want to know how media and social intelligence can deliver business-critical insight for your brand - register now.
Key takeaways from this session include:
- The consumer behaviour trends driving change in 2024
- How marketers can action the data in the report
- How digital behaviour varies between countries
- Where to focus your digital strategies to succeed in the next 12 months
- Top 4 social media challenges and how to overcome them
How it works...
The Masterclassing Breakfast & Networking Roundtable Event will consist of presentations from industry experts, Meltwater, followed by an intimate and interactive discussion with the speakers and your peers over breakfast.
Richard Abbott leads the Enterprise program in the UKI for Meltwater Before taking on this role Richard was the Enterprise Director for Meltwater's Social Solutions division. Previous to working at Meltwater Richard held roles within enterprise and partner channels in digital most recently; collaboration and communications with over 23 years Enterprise SaaS experience in the UK & Internationally.
Rotem Hinkis is a Senior Associate Director at APCO Worldwide and leads global teams in synthesising business intelligence, online behavioral data and integrated AI-driven research methodologies into integrated communications strategies. As APCO's Social Listening & Media Intelligence Lead for Europe, Rotem works to understand and change how key stakeholders participate in online discourse that shapes organisational reputation.
